Our Search Engine Optimisation (SEO) & Advertising Packages
In today's international marketplace users are bombarded with a plethora of options whilst searching for that one web page that meets their needs perfectly. It is, unfortunately, due to this simple fact that not matter how well you build your website, no matter how well you target your website if your target audience can't find your website it is all in vain.
Afterglow Media have a range of web marketing and search engine optimisation packages that can get your website higher on search engine rankings and bring you the traffic you need. In addition we can aid you in combining your website with your current advertising methods to help maximise your return on investment all around.
Your website should be working hard for you. If you think your web page is not working successfully in any one of the following areas there is room for improvement! Your web page should:
- Be simple to find within popular search engines using a search string that would be used by your target audience.
- Present information clearly and concisely to users of your target audience.
- Complement your current advertising methods and bring you new clients.
If you have a web site, you're probably already aware of the importance that search engines will play in attracting people to your site. Our search engine submission service lets search engines know you exist. An introduction, enabling your site to be seen by the most influential online networkers.
Basically there are 47 key search engines that supply almost all of the world's search engines. Instead of loosely submitting your site to 1000's of engines, our submission service focuses on these key engines ensuring your submissions have the best chance of success. These engines include Google, Yahoo, Live (MSN), Alta Vista, AOL, Looksmart, Ask, Netscape, Anzwers, Excite and much more.
Our team also creates an XML sitemap of your web site. This sitemap provides an easy way for search engines to crawl your entire web site. Sitemaps are also a mandatory part for getting listed on some search engines such as Ask.com.
Once your submission has been successfully completed, you will be sent a report detailing what was achieved with your submission.
Achieving top results on search engines is generally the best way to generate sales leads to a web site. The problem for most web sites is that they are lying in a dormant state with search engines. They need to be 'cleaned up' - so communication with search engines becomes crystal clear.
The SearchOptimiser™ program provides a step-by-step action plan for your web site to achieve top results. Once implemented, you are likely to experience quick and long lasting results for search engine positions relative to your business.
Order a SearchOptimiser™ today and within one week you will receive a link to your online report, detailing what needs to be done.
Once the recommendations in that report are implemented, you should notice a positive shift in your positions, within a short period of time.
The SearchCommander™ program has set a new standard in the Search Engine Marketing industry. Using state of the art technology, this program will transform your web site into a formidable competitor on search engines. The SearchCommander™ is specifically geared towards top results on the Google, Yahoo and MSN search engines. These search engines control over 90% of all searches performed on the Internet.
To monitor your progress, you are provided with reporting on a monthly basis. These reports offer a unique insight into how search engines are responding to your site. They also feature a customised consultation from one of our SEO experts, who will be using the information gathered to pinpoint strategic opportunities for expanding your search engine traffic.
The steps in our SearchCommander™ program include:
Keyword List Generation
Our team will assist you in the creation of a list of keywords that will be used to optimise your web site.
SearchActivator™
Your site will be carefully submitted to the world's top 47 search engines. 1000's of search engines will feed off results from this key group, so it's very important that time is taken to ensure the submission is as successful as it possibly can be.
SearchOptimiser™ Report
Once your keywords have been confirmed, one of our SEO experts will assess your web site to ensure that search engines clearly understand your target audience. You will be provided with a report detailing a step-by-step action plan to bring your web site on track. Once these actions have been implemented, an increase in search engine exposure will quickly take place.
Link Building Campaign
Prominent search engines, like Google, place enormous weight on the quality of links pointing to your web site. Links need to be managed with a high level of attention to quality. Our campaigns source 'ethical' links from the Internet,
managing set up and ongoing maintenance. Every month, 10 new web sites will be contacted in an effort to increase your search engine positioning.
Dedicated Support
Our team is available for contact by email and phone from 8:30am to 5:30pm Monday-Friday EST. We pride ourselves on our response time, giving you prompt and informative answers.
Monthly SEO Report
Using state of the art technology, we will track search engine visitors into your web site. This high level of reporting will allow us to accurately pinpoint the areas needing improvement on your web site.
The reports display the following data:
- Expert Advice from one of our SEO specialists who will use the data in this report to ensure that your SEO is kept intact and on track. We will also be able to identify new keyword targets that stem from the initial Assessment list. By gradually expanding the keyword targets over time, our SEO is following a more organic process, which works very well with the Google search engine.
- Daily Visitors over the last month.
- Daily Page Views over the last month.
- Daily Search Referrals over the last month.
- Monthly Visitors over the last year.
- Monthly Page Views over the last year.
- Monthly Search Referrals over the last year.
- Daily traffic from Google, Yahoo and MSN over the last month (results displayed separately).
- Monthly traffic from Google, Yahoo and MSN over the last year (results displayed separately).
- Top 25 keyword phrases in order of traffic generated over the last month (traffic is displayed for each keyword phrase).
- Top 50 Positions for each keyword phrase on Google, Yahoo and MSN.
- Top 10 Entry pages to your web site with the list of search phrases used to find each page.
- PageRanks for home page and resource pages.
- Email summary. To ensure that you have received all emails from our team for the month.
The Google Adwords program is the easiest online marketing solution for businesses today. Quickly have your site appearing on the world's top search engine, generating quality leads, with complete control.
Delivering quality results at the right price, a dedicated account manager will work with you to achieve your goals on Google.
Using a highly developed system of optimisation, we'll provide the online leads you need to help your sales grow.
After identifying your target audience, a list of up to 100 keyword search phrases will be generated for your approval. This list is well researched to ensure that you’re not paying a fortune for your Google advertising. We’ll also create 2 variations of Text Ads that will be optimised using a split-testing approach which allows us to tune your advertising to your target market.
Once approved, your account is set up and your Ads will start appearing on Google within minutes. Your account manager will then closely monitor your campaign, ensuring that it remains optimised for maximum gain. Each month, you receive a report outlining the results for the month. We also provide a 12 month history so that you can easily see the progress that has been made.
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